PRIVACY POLICY
Last Updated: December 10, 2024
TABLE OF CONTENTS
- Introduction
- Who We Are
- Information We Collect
- How We Use Your Information
- Legal Basis for Processing
- Data Sharing and Transfers
- Data Security
- Your Rights Under GDPR
- Data Retention
- Cookies and Tracking Technologies
- Changes to This Policy
- Contact Us
- Complaints
- Specific Services Privacy Information
1. INTRODUCTION
Welcome to Glimbyte.ie. This Privacy Policy explains how Glimbyte.ie (“we,” “us,” or “our”) collects, uses, and protects your personal information when you use our website and digital marketing services. We are committed to ensuring your privacy and protecting your personal data in accordance with the General Data Protection Regulation (GDPR) and applicable Irish data protection laws.
2. WHO WE ARE
Glimbyte.ie is a digital marketing and technology agency based in Dublin, Ireland, specializing in AI-powered marketing solutions and digital transformation for Irish businesses.
Data Controller Details:
- Company Name: Glimbyte.ie
- Address: Unit 20 The Oval, Tullyvale, Dublin 18, D18 KW57
- Email: info@glimbyte.ie
- Phone: +353830827235
Data Protection Officer: Ardit Caushi Email: info@glimbyte.ie Address: Unit 20 The Oval, Tullyvale, Dublin 18, D18 KW57
3. INFORMATION WE COLLECT
3.1 Information You Provide Us
- Contact information (name, email address, phone number)
- Business information (company name, position, industry)
- Account information for our services
- Communication preferences
- Service preferences and requirements
- Payment information
- Project requirements and specifications
- Marketing preferences
3.2 Information We Automatically Collect
- IP address and device information
- Browser type and version
- Operating system
- Website usage data
- Cookies and similar technologies
- Performance and analytics data
- Location data (country/city level)
- Traffic source information
- Device identifiers
3.3 Information From Third Parties
- Social media platforms (when you connect with our services)
- Business partners and service providers
- Publicly available sources
- Professional networks
- Industry databases
- Marketing partners
4. HOW WE USE YOUR INFORMATION
4.1 Service Delivery
- Providing our digital marketing services
- Managing your account
- Processing payments
- Communicating about service updates
- Customer support
- Project management
- Service optimization
- Performance reporting
4.2 Business Operations
- Improving our services
- Analytics and performance monitoring
- Marketing and communications (with consent)
- Legal obligations and compliance
- Protecting our legitimate business interests
- Business development
- Service enhancement
- Quality assurance
4.3 Marketing Communications
- Service updates and newsletters
- Industry insights and resources
- Event invitations
- Special offers and promotions
- Product announcements
- Market research
- Customer feedback requests
- Educational content
You can opt out of marketing communications at any time by:
- Clicking the “unsubscribe” link in our emails
- Contacting us at info@glimbyte.ie
- Updating your communication preferences in your account
5. LEGAL BASIS FOR PROCESSING
We process your personal data based on one or more of the following legal grounds:
5.1 Contract Performance
- Delivering our services
- Managing client accounts
- Processing payments
- Providing support
5.2 Legal Obligations
- Tax compliance
- Business regulations
- Data protection requirements
- Financial reporting
5.3 Legitimate Interests
- Service improvement
- Security measures
- Business development
- Market research
5.4 Consent
- Marketing communications
- Cookie usage
- Newsletter subscriptions
- Special offers
6. DATA SHARING AND TRANSFERS
6.1 Service Providers
We share data with trusted service providers who help us operate our business, including:
- Hosting providers
- Payment processors
- Analytics services
- Marketing platforms
- Communication tools
- Project management systems
- Customer support tools
6.2 Third-Party Sharing
We may share your information with:
- Business partners (with your consent)
- Legal authorities (when required by law)
- Professional advisors
- Potential buyers (in case of business sale)
- Regulatory bodies
- Auditors
All third-party sharing is conducted under appropriate data processing agreements that ensure the protection of your personal data.
7. DATA SECURITY
We implement appropriate technical and organizational measures to protect your personal data, including:
7.1 Technical Measures
- Encryption of data in transit and at rest
- Secure SSL/TLS protocols
- Firewalls and security monitoring
- Regular security updates
- Backup systems
- Access controls and authentication
- Intrusion detection systems
7.2 Organizational Measures
- Regular security assessments
- Staff training on data protection
- Access control policies
- Incident response procedures
- Data protection impact assessments
- Regular audit procedures
- Security awareness training
8. YOUR RIGHTS UNDER GDPR
You have the following rights regarding your personal data:
8.1 Core Rights
- Right to access your personal data
- Right to rectification of inaccurate data
- Right to erasure (“right to be forgotten”)
- Right to restrict processing
- Right to data portability
- Right to object to processing
- Right to withdraw consent
- Right to lodge a complaint with a supervisory authority
8.2 How to Exercise Your Rights
To exercise any of these rights, contact us at info@glimbyte.ie. We will respond to your request within one month.
9. DATA RETENTION
We retain your personal data according to the following schedule:
9.1 Retention Periods
- Active clients: Duration of service plus 6 years
- Prospective clients: 2 years from last contact
- Marketing communications: Until opt-out
- Financial records: 7 years (legal requirement)
- Technical data: 26 months
- Analytics data: As specified in Section 10
- Legal requirements: As required by law
9.2 Data Deletion
- Automatic deletion after retention period
- Manual deletion upon request
- Secure deletion procedures
- Archive and backup management
10. COOKIES AND TRACKING TECHNOLOGIES
10.1 Analytics and Marketing Tools
Facebook Pixel
We use Facebook Pixel to measure the effectiveness of our advertising and understand how visitors interact with our website and Facebook ads. This service collects:
Data Collected:
- Pages visited on our website
- Actions taken (conversions)
- Device information
- Browser information
- IP address
- Facebook user behavior related to our ads
How We Use Facebook Pixel:
- Measure advertising effectiveness
- Build targeted audiences for ads
- Track conversions from Facebook ads
- Improve ad targeting
- Remarket to website visitors
- Analyze user behavior
Your Controls: You can control Facebook Pixel tracking through:
- Facebook Ad Settings: https://www.facebook.com/settings?tab=ads
- Our cookie consent management tool
- Your browser’s privacy settings
- Digital advertising alliance opt-out tools
Google Analytics
We use Google Analytics to understand how visitors interact with our website. This service may collect:
- Pages visited and time spent
- Device and browser information
- Geographic location (country/city level)
- Referral sources
- User behavior and interaction data
Google Analytics stores this data in the United States under Google’s privacy policy. You can opt-out using:
- Google Analytics Opt-out Browser Add-on
- Our cookie consent management tool
- Your browser’s privacy settings
Microsoft Clarity
We use Microsoft Clarity to improve our website’s user experience. This service collects:
- Heatmaps and session recordings
- User interactions and behavior
- Browser and device information
- Page performance data
Microsoft Clarity may record:
- Mouse movements and clicks
- Scrolling behavior
- Pages visited
- Non-sensitive text input
Important Privacy Notes for Microsoft Clarity:
- Automatically masks all sensitive input fields
- Does not collect personally identifiable information
- Provides anonymous session recordings
- Complies with GDPR requirements
10.2 Data Usage and Storage
Data collected by these analytics and marketing tools:
- Is used to improve website performance
- Helps understand user behavior
- Guides our advertising strategies
- Measures marketing effectiveness
- Optimizes our digital campaigns
- Is retained according to our data retention policy
- Is processed in accordance with GDPR requirements
10.3 Your Controls
You can control data collection through:
- Our cookie consent banner
- Browser privacy settings
- Tool-specific opt-out mechanisms
- Your browser’s “Do Not Track” setting
- Digital advertising alliance tools
10.4 Data Processing Locations
- Facebook Pixel: Data processed in United States and other global locations
- Google Analytics: Data processed in United States
- Microsoft Clarity: Data processed in European Union
- All processing complies with EU data protection requirements
10.5 Legal Basis for Processing
We process data through these tools based on:
- Your consent (for non-essential cookies and tracking)
- Legitimate interests (for essential website functionality)
- Contract performance (for service-related tracking)
10.6 Data Retention
Data retention periods vary by tool:
- Facebook Pixel: According to Facebook’s data retention policies
- Google Analytics: 26 months
- Microsoft Clarity: 365 days
11. CHANGES TO THIS POLICY
We may update this Privacy Policy periodically to reflect:
- Changes in our practices
- Legal requirements
- Service improvements
- Technology updates
- User feedback
The latest version will always be available on our website. Significant changes will be notified via:
- Email notification
- Website notice
- Account notifications
- Service updates
12. CONTACT US
For privacy-related inquiries:
- Email: info@glimbyte.ie
- Phone: +353830827235
- Address: Unit 20 The Oval, Tullyvale, Dublin 18, D18 KW57
Data Protection Officer: Ardit Caushi Email: info@glimbyte.ie
13. COMPLAINTS
If you have concerns about our data processing, you can:
- Contact us directly at info@glimbyte.ie
- Lodge a complaint with the Data Protection Commission (Ireland)
- www.dataprotection.ie
- 21 Fitzwilliam Square South, Dublin 2, D02 RD28, Ireland
- Tel: +353 578 684 800
14. SPECIFIC SERVICES PRIVACY INFORMATION
14.1 Social Media Management Services
When we manage your social media accounts:
- We process data according to platform policies
- We maintain separate processing records
- We implement specific security measures
- We ensure platform-specific compliance
- We maintain audit trails
14.2 Analytics and Reporting
Our analytics services:
- Use anonymized data where possible
- Implement data minimization
- Provide transparent reporting
- Ensure secure data handling
- Maintain data accuracy
14.3 Email Marketing Services
For email marketing:
- Strict opt-in requirements
- Clear unsubscribe options
- Regular list cleaning
- Compliance with electronic marketing laws
- Engagement monitoring
- Preference management
14.4 AI-Powered Services
For our AI-integrated services:
- Transparent AI processing procedures
- Data minimization principles
- Regular algorithm audits
- Human oversight of AI decisions
- Clear opt-out options for automated processing
- Regular AI system updates and improvements
- Ethical AI usage guidelines
- AI decision explanation rights
Last Updated: December 10, 2024
For any questions about this Privacy Policy, please contact our Data Protection Officer at info@glimbyte.ie